Southern Electrical
Client Overview
Website Design & Development
Content Strategy & SEO
Creative Content Creation
PPC Advertising Management
Customer Journey Automation
Video Production & Photography
Hosting, Maintenance & Technical Support
Social Media Management
Advanced Reporting & Analytics
Southern Electrical Services Company (SESCOS) is a full-service electrical contractor serving Northern Virginia. With a reputation for reliability and expert craftsmanship, they deliver residential, commercial, and industrial electrical solutions to a diverse clientele, from homeowners to large-scale builders.
The Fix
SESCOS needed to strengthen their digital presence and improve lead generation across multiple service lines. Their previous website was outdated and didn’t provide an optimal user experience. KM Digital delivered a comprehensive digital strategy that included a website redesign, SEO optimization, and a content strategy that helped the company reach a broader audience, engage more effectively on social media, and improve PPC advertising performance.
The Brand
Southern Electrical’s logo, originally designed by the founder in 1963, has been a recognizable symbol of trust and family legacy for over six decades. When it came time to refresh the brand, it was essential to honor that history while bringing the identity into a new era. The updated logo preserves the spirit of the original mark, maintaining its foundational character while introducing cleaner lines, modern typography, and a refined aesthetic. The result is a timeless visual identity that bridges generations, respecting the past while positioning Southern Electrical for continued success as a family-run business built to last.
The Site
The Production
I’m grateful for the genuine care and expertise they bring to every project, and I couldn’t recommend them more highly.
Lance Cross
Director of System Integrations
