CaseCo
Client Overview
Strategy
Messaging
Branding
Design
Development + Engineering
multisite Network
WordPress
Content Creation
Digital Marketing
CASECO, a general contractor located in Northern Virginia specializing in custom homes, commercial construction, and insurance restoration through their sister company Merit Restorations, needed a digital presence that matched their evolving brand. Their website was outdated and inconsistent, making it difficult for clients to understand the full range of services offered by CASECO Commercial, CASECO Homes, and Merit Restorations. We partnered with CASECO to create a cohesive digital experience, implementing a multisite network that provided each division with its own dedicated site while maintaining a unified brand identity. The new websites feature dynamic portfolios, intuitive navigation, and consistent branding across all platforms, accurately representing CASECO’s expertise.
The Fix
CASECO needed a comprehensive digital solution to unify their multiple brands and effectively showcase their wide range of services. We created multiple brands and launched a multi-site network to handle three or more websites, ensuring consistency and maximizing the user experience. Our goal was to preserve their core values while highlighting their expertise in custom home building, commercial projects, and insurance restorations.
The Brand
The Site
The Production
Results
25%
Growth in project leads across residential and commercial.
31%
Increase in online traffic within the first year.
Enhanced Brand Experience
Leading to higher engagement and client retention.
“Working with KM continues to be one of the best returns on investment we’ve made since opening our business. Mike and Chris are not just exceptional people—they’re visionaries. But more importantly, they possess the rare skill of truly understanding their clients’ vision and have built out a team that consistently delivers on those visions flawlessly. If you’re serious about growth and impact, KM gives you that competitive edge.”
-Sam Chapman, Co-owner