Cochrans Lumber
Client Overview
Branding strategy
logo design
Messaging
Web Design
Web Development
WordPress
SEO
Video Production
photography
Social media
Digital Marketing
Content Creation
Cochran’s Lumber, a historic flooring company known for its heritage and quality products, needed a digital transformation. With a dated brand and limited online presence, they were missing opportunities to connect with modern audiences and effectively showcase their craftsmanship. We partnered with Cochran’s to create a modern digital experience that aligned with their legacy and enhanced their market presence. By telling Cochran’s story visually through brand design, messaging, video content, and photography, we rebranded their digital identity to honor their history while appealing to today’s market.
The new website featured high-quality visuals, a clean layout, and an intuitive interface, making it easy for customers to explore products, learn about the company, and request samples. We also optimized their online presence with SEO and content updates, leading to increased engagement, strengthened customer trust, and positioning Cochran’s Lumber as a leader in the historic flooring industry.
The Fix
Cochran’s Lumber aimed to modernize their brand while preserving their rich heritage, seeking a transformation to attract a broader audience and expand their market reach. As the premier high-end flooring supplier in their industry, Cochran’s justifies their premium pricing with their American-made, handcrafted products, all built on a foundation of hard work and dedication.
The Brand
The Site
The Production
Results
20%
Increase in online traffic within the first six months.
$2M
Increase in revenue from website traffic.
“KM Digital successfully transformed our brand and online presence, blending our heritage with modern digital solutions.”
-Ben Cochran, CEO
